© 2017 by Maggie Pace.

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April 24, 2017

I found this sign walking along Church Street in Burlington this weekend. Love the colors and the playful yet modern original artwork. Perfect color story to use for candy packaging. This one is definitely going in my reference file.

April 20, 2017

After several months of developing the look and feel for a high-end olive oil line for my client, I just got my first glimpse of the final product! The printer sent my client these snaps today, so she could see the final product. It's so gratifying to see them in perso...

March 31, 2017

My two little hats arrived just in time to greet baby Scout! My dear friends Katie and Greg had welcomed their new baby on March 4, and Katie keeps on graciously sending me photos of Scout in my creations. Thanks, Katie :)

March 22, 2017

More Christmas stuff. I thought we were done, but my client found this different kind of package, called a "car cup" and wanted to see what kind of ideas we could develop based on its cute and portable shape. To make the most of the cup's shape, I brainstormed on all C...

March 7, 2017

One of the funny things about my job is my clients pitch Christmas ideas in March. Orders for holidays are sewn up before summer. Thank God I live in Vermont, where the snow falls through Spring and people keep their holiday lights up until the sun starts shining. See...

February 16, 2017

I can't go to the store without finding product packaging inspiration. This week's inspiration comes in an unusual form. I'd like to meet the graphic designer who designed these packages. Look how much the Honest Company's products pop off the shelf versus 7th Generati...

January 23, 2017

.... to outfit this crew of phenomenal woman who wended their way through the Women's March with me. At times we couldn't breath. More than once we were all brought to tears. For a while we had to separate because the crowd was just too damn scary, especially since one...

January 21, 2017

She lost, but she's not forgotten.

January 12, 2017

I've done a lot of knitting in my life, too many hours to count. I've knit blankets for new babies. I've knit hats for friends battling through cancer. But I've never knit with the love and ferocity that I've been knitting in the past few days. A couple of brilliant wo...

October 20, 2016

Four ideas for my client's small-batch olive oil brand, sold mostly to high-end restaurants in Northern California. 

The client gave me a detailed spec sheet, including font suggestions and and graphic ideas. I am a fan of clear direction, and I think this comes through...

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April 24, 2017